2021

Entrant Company
veJov Design, LLC
Category
Design & Print / Logo
Client's Name
Nameerf Products, LLC
Country / Region
United States
Experience Level
Agency
Freeman, the client\'s last name, backward creates the unique conceptual foundation for the Business name—Nameerf—\"Name\" and \"Erf.\" Contextually, erf in mathematics, the error function, also called the Gauss error function. It is often denoted by erf. Notable in this business context, Nameerf shares messages on t-shirts that define life\'s error functions; subsequently, when transposed and filled with new understanding, the reader becomes a free man. Nameerf is not equal to freedom. However, understanding Nameerf is a freeing existence. Embed in the logo is the negative space that reveals the mathematical, not equal symbol (≠).
Credits
Entrant Company
BEAMY
Category
Series / Campaign / Beauty & Cosmetics
Country / Region
China
Entrant Company
Metropolis Creative
Category
Website / Biotechnology
Country / Region
United States
Entrant Company
TrueBlue and PeopleReady
Category
Advertising / Branding
Country / Region
United States
Entrant Company
Filmreaktor Global
Category
Non-Broadcast / Aesthetics
Country / Region
Australia