Sweden   |  2020

NYX Video Awards - Grand Winner Winner

Assassin's Creed Valhalla Cinematic TV Commercial

Entrant Company

Goodbye Kansas Studios

Category

Commercials / Marketing

Client's Name

DDB Paris / Eddy TV / Ubisoft

Sub-Category

Animation

When DDB Paris and production company Eddy set about to produce a TVC for Ubisoft’s upcoming game “Assassin’s Creed Valhalla”, they contacted Goodbye Kansas Studios. DDB wanted something that stood out, a fresh take on launching game titles and their hero characters. The idea was to tell the story about Eivor and his crew in an engaging and in a sense irreverent manner. A decision was made to produce a trailer in a continuous shot, having the performance of Eivor breaking the 4th wall. This would require the utmost attention to detail and set the highest demands on the quality of the character and the TVC; a challenge which Goodbye Kansas gladly accepted.


Credits

Brand Manager / Ubisoft
Saveria Martelli
Marketing Director / Ubisoft
Leslie Capillon
Executive producer / Eddy TV
Jean-François Bourrel
Executive Creative Director / DDB
Alexander Kalchev
Art Director / DDB
Jenna Haugmard
Agency Producer / DDB
Florence Gabet
Animation Director / Goodbye Kansas
Jonathon Tyler
Animation Director / Goodbye Kansas
Jonas Ekman
Producer / Goodbye Kansas
Rebeca Cervantes
Executive Producer / Goodbye Kansas
Jan Cafourek
VFX Supervisor / Goodbye Kansas
Henrik Eklundh
Art Director / Goodbye Kansas
Teo Mathein
Art Director / Goodbye Kansas
Gustaf Holmsten
Director / Goodbye Kansas
Emnet Mulugeta
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Sub Category

Social Responsibility

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